For franchise details call 855-463-2280 or schedule a meeting here

Look Around Lubbock: Vitality Bowls

BY FOX34 – Vitality Bowls is a new superfood cafe in Lubbock. Owner Joty Brar wanted to open a place in the Hub City that offers “healthier options.” The cafe specializes in acai bowls and also offers smoothies, salads, sandwiches and more. Their focus is on fresh ingredients and superfoods. They are located at 2400 Glenna Goodacre Blvd #106. For more information on Vitality Bowls you can visit their website: www.vitalitybowls.com read more

The Dish: Openings and summer menus

BY THE SAN DIEGO UNION-TRIBUNE – Vitality Bowls, a superfood café featuring acai as the foundation of most dishes, has opened in Plaza Paseo Real in Carlsbad. Dishes include acai bowls, smoothies, soups and panini. 6943 El Camino Real, Suite No. 103, Carlsbad. (760) 448-5080 or vitalitybowls.com read more

California health chain Vitality Bowls Superfood Café opens in Lubbock

BY THE LUBBOCK AVALANCHE JOURNAL – Vitality Bowls, a new superfoods café, opened Thursday near Texas Tech.

Joty Brar, Lubbock Vitality Bowls franchisee, has brought in the California-based café to offer a healthy eating option in the Lubbock market.

“We hold a lot of integrity behind all of our products,” Brar said. “It’s a way for us to get the community to unite together and have that conversation about healthy eating, how important that is and how it really increases the quality of your life.”

The Lubbock Chamber of Commerce hosted a ribbon cutting for Vitality Bowls on Thursday at 2400 Glenna Goodacre Blvd. read more

Lubbock Chamber Ambassadors were given samples of smoothies and the Vitality Bowl, which includes organic açaí, strawberries and honey.

“I made some of my staff pick (Vitality Bowls) up for lunch, and we were all really full,” said Mike Laughlin, Lubbock Chamber Ambassadors co-chairman. “It was really delicious.”

Vitality Bowls specializes in açaí bowls that feature the Amazon’s antioxidant-rich berry, topped with a variety of super foods. The menu features the Energy Bowl, with organic açaí, goji berries and bee pollen; the Dragon Bowl, with organic pitaya, coconut milk and bananas; and the Vitality Bowl.

The brand recently announced additions to its kids menu, as well as fresh juices, organic soups, panini and salads.

Vitality Bowls was created by Roy and Tara Gilad, whose daughter has many allergies to various foods, Brar said.

“They had to create something that was not only nutritional, but delicious and be allergy free,” Brar said.

About 13 employees have been hired to help Brar run Lubbock’s Vitality Bowls.

“I phone interviewed about 100 people and saw about 65 and hired 13 individuals,” Brar said. “I hired people that had amazing stories, not only that inspired me, but I know they are going to inspire Vitality Bowls and become part of our story here.”

There are currently more than 20 Vitality Bowls restaurants across the United States and more than 20 franchise units under development.

“We’re excited to have Joty continue to grow the brand in Lubbock,” said Tara Gilad, Vitality Bowls co-founder. “Her business intellect and background experience with marketing is outstanding and will be vital to filling the demand for a healthy, fast, casual café in Lubbock.”

Marquez: New fitness studio, super foods cafe

BY THE LUBBOCK AVALANCHE JOURNAL – A new café called Vitality Bowls is set to open Thursday at 2400 Glenna Goodacre Blvd., near the Chipotle and Starbucks.

Vitality Bowl originated in Northern California, specializing in açaí bowls that feature the Amazon’s antioxidant-rich berry, topped with a variety of super foods, according to a news release.

“My family has always treated food as medicine, and I have seen the positive effects that it has on the body,” Joty Brar, Lubbock Vatality Bowls franchisee, said. “I’m excited to bring Vitality Bowls to my home state of Texas and into the Lubbock community to increase awareness about the healthy and fresh ingredients in each of the dishes.” read more

The menu features the Energy Bowl, with organic açaí, goji berries and bee pollen; the Dragon Bowl, with organic pitaya, coconut milk and bananas; and the Vitality Bowl, with organic açaí, strawberries and honey.

The brand recently announced additions to its kids menu, as well as fresh juices, organic soups, panini and salads.

“We’re excited to have Joty continue to grow the brand in Lubbock,” said Tara Gilad, Vitality Bowls co-founder. “Her business intellect and background experience with marketing is outstanding and will be vital to filling the demand for a healthy fast casual café in Lubbock.”

There are currently more than 20 Vitality Bowls restaurants across the United States and more than 20 franchise units under development.

Trendinista: Kombucha bubbling up on beverage menus

BY RESTAURANT HOSPITALITY – Kombucha has been around for centuries, but has just recently emerged as a trendy beverage. Some say it’s due to the craft beer movement, with some breweries offering the fermented tea on tap. And while some may tout the elixir as a healthy dose of tasty probiotics, others are just happy to enjoy the marketing potential of the popular potion.

At the recent National Restaurant Association Show, in addition to traditional kombucha, an organic sparkling variety from Zofi Kombucha and a line of creatively flavored kombucha from Reed’s Culture Club Kombucha caught show attendees’ attention. A number of restaurants have already jumped on the trend. read more

At Mill Valley Kitchen in Minneapolis, kombucha is a big seller that fits within the restaurant’s Northern California-inspired healthy concept. The restaurant has a local, Twin Cities-based kombucha on tap and serves a Verdant Tea variety in addition to using it in one of the restaurant’s signature nonalcoholic “natural refreshments” called the Whey Cooler, a mixture of kombucha, whey, orange and lime. Mill Valley also uses kombucha behind the bar in its Walk this Whey cocktail, which incorporates gin, rum, Frangelico, whey, and kombucha.

The Hipster Elixir, a cocktail combining gin, kale, ginger, apple, lemon, mint juice and kombucha, creates a refreshing spin on green smoothies, according to Matt Ragan, barman and g.m. at Victor Tangos in Dallas.

Considered one of the nation’s foremost authorities on plant-based cuisine, chef Tal Ronnen creates kombucha-based cocktails at his L.A.-based Crossroads restaurant. The Conformist combines Grape kombucha, vodka, muddled cucumber and mint and rhubarb bitters, while the Lady from Shanghai mixes Apple kombucha, rum, fig spirit, lemon and cinnamon.

Vitality Bowls in Walnut Creek, CA, and Miami, FL, offers kombucha on tap at its Superfood Coffee Bar, marketing kombucha as a healthy, refreshing alternative to soda that’s rich in probiotics, low in calories, vegan and gluten free.