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Vitality Bowls to open in Jacksonville Beach this summer

Vitality Bowls to open in Jacksonville Beach this summer

BY FLORIDA TIMES-UNION – Jacksonville natives Amy Sears and her husband, Donnie, are bringing California-based Vitality Bowls to Jacksonville Beach this July.

“We loved the idea of bringing something fresh and healthy to our town,” Sears said. “We’re such a fitness and nutrition-oriented community and we needed more places to get fresh, healthy food options that are fast and casual.”

The 1,100-square-foot location will open on July 6 at North Beach Plaza at 1516 3rd St. N. in Jacksonville Beach.

Vitality Bowls, which will have nearly 50 locations throughout nine states by the end of the year, offers a selection of açaí, breakfast and dessert bowls.

The açaí berry bowls are topped with organic granola, and customers can choose from toppings that include fruit, honey, chia seeds and more.

Sears, a stay-at-home mother, said she and her husband were looking for a new venture now that their two children are teenagers when Donnie discovered Vitality Bowls while visiting California.

“My husband was raised at the beach, my kids went to elementary school there and my in-laws still live there, so we have a rich connection to the community,” she said. “… We’re also located across the street from Native Sun, near several hotels and close to Fletcher High School so we’ll offer another great lunch option for students.”

For more information about Vitality Bowls, visit vitalitybowls.com.

Women in Franchising: Emerging Entrepreneurs

Women in Franchising: Emerging Entrepreneurs

BY FRANCHISE BUSINESS REVIEW – Tara Gilad, Co-Founder and COO of Vitality Bowls: Without Tara’s guidance and dedication, Vitality Bowls would not be experiencing such rapid success on all levels of the business.. Tara’s philosophy of leading by example has truly set a course for the brand’s image, operations and franchise development. Sydney Trepel, All Points Public Relations

Salad gets a center-of-the-plate upgrade

Salad gets a center-of-the-plate upgrade

BY NATION’S RESTAURANT NEWS – Last year, Vitality Bowls, the San Ramon, Calif.-based chain that specializes in acai bowls, added new superfood salad to its menu. The idea was to appeal to health-conscious consumers with something more than traditional lettuce-based salads, offering salads that pack a superfood punch.

The new salads are Spinach, made with fresh spinach, goat cheese, quinoa, strawberries, almonds and housemade balsamic vinaigrette; and Kale, made with kale, cucumbers, goat cheese, quinoa, celery and housemade Dijon vinaigrette. Customers have the option to add roasted turkey breast or seasoned, seared, grass-fed sirloin to either salad.

“As more people are becoming health conscious, they’re looking for creative meal options, so it’s important for us to provide unique flavor combinations while utilizing ingredients that match our superfoods cafe concept,” said Uriah Blum, vice president of operations. “We’re always recipe testing and researching new ingredients and hope to add to our salad offerings in the coming months.”