For franchise details call 855-463-2280 or schedule a meeting here
Health food restaurant Vitality Bowls opens doors in Grand Rapids

Health food restaurant Vitality Bowls opens doors in Grand Rapids

BY Rejournals – Vitality Bowls, a restaurant serving super foods, opened its first café in Grand Rapids, Michigan. The café, which specializes in acai bowls, will be open for breakfast, lunch, dinner, snacks or dessert.

Slated to open Nov. 2, the new locally owned and operated restaurant is located at the open-air Shops of CenterPoint Mall, 3569 28th St. SE. The West Michigan office of Colliers International handles leasing at this mall.

Originating in Northern California, the last nine years have solidified Vitality Bowls’ status as a pioneer in the industry – combining a dynamic café vibe with a unique collection of menu items containing high nutritional values and extraordinary tastes.

Guests can choose from a variety of options, such as the Green Bowl (with graviola, organic spirulina and organic hemp seeds), the Dragon Bowl (featuring pitaya, coconut milk and bananas) and its signature Vitality Bowl (with organic açaí, strawberries and honey). Plus, fresh juices, smoothies, soups, panini and salads are available in each café.

The eatery will also include a full-service coffee bar with espresso and superfood drinks packed with antioxidant-rich açaí, pitaya and matcha, as well as kombucha and cold brew coffee on-tap.

Health in a bowl

Health in a bowl

BY Marinij – California-born superfood café chain Vitality Bowls is furthering its commitment to “bringing health and wellness to every community across the country” with its second Marin location in just two months.

Mill Valley resident Henry Kim opened his first franchise location on East Blithedale Avenue in Mill Valley in August and earlier this month, debuted the second in the Marin Gateway Shopping Center in Marin City.

Courtesy of Vitality BowlsSuperfood café chain Vitality Bowls opened its second Marin location in Marin City.

“We believe in Vitality Bowls’ mission of encouraging everyone to live healthy and active lifestyles,” says Kim, who most recently spent 10 years as a community organizer.

The fast-casual café offers a variety of made-to-order antioxidant-rich açaí bowls, nutrient-dense smoothies and fresh raw juices. All açaí bowls and smoothies are made without ingredient fillers like ice, frozen yogurt or artificial preservatives.

House-made meat and vegetable panini sandwiches; spinach and kale salads; and a soup of the day are also on the menu, and organic kombucha and cold-brew coffee are on tap.

A kids menu offers a bowl, smoothie and grilled cheese sandwich.

The brand was founded in 2011 by San Ramon couple Roy and Tara Gilad, who were motivated to find healthy and safe food alternatives to address their daughter’s severe allergies.

Since then, it has expanded to 36 cafés in California and more than 135 nationwide.

Get your superfood fix at 100 Donahue St., suite 160 F, in Marin City from 8 a.m. to 8 p.m. daily. To find out more, go to vitalitybowls.com/locations/sausalito or call 415-729-9795.

Vitality Bowls Expands Orlando Footprint with New Ocoee Café

Vitality Bowls Expands Orlando Footprint with New Ocoee Café

BY the Nation’s Restaurant News – Plus new plant-based protein from Carl’s Jr., Fresh& Co., and Qdoba; the latest BJ’s Pizookie; spiced chicken at Cava; Southwestern specialties at Cotton Patch Café, Dat Dog and Quaker Steak & Lube; Buffalo flavors at Cowboy Chicken and Moe’s; lamb at Elevation Burger; Schnitzel at Gott’s; new menus at Houlihan’s and Rosa Mexicano; smaller sandwiches at Jimmy John’s and Subway; Thanksgiving-themed specials at PDQ and TooJay’; pizza at Pie Five and Schlotzsky’s; and pumpkin at Press Waffle, Tropical Smoothie Café and Vitality Bowls.

Pumpkin Bowl or smoothie: pumpkin, açaí blend, almond milk, cinnamon, strawberry and banana, topped with nutmeg and pumpkin seeds, around $7.99-$8.49 for the smoothie and $12.99-$14.49 for the bowl (not actually served in a pumpkin)

Availability: Through Oct. 31

Health in a bowl

Vitality Bowls Expands Orlando Footprint with New Ocoee Café

BY the Winter Garden Magazine –

Vitality Bowls, known as America’s number one superfood café, announced today the opening of its café in Ocoee. The brand specializes in açaí bowls – a thick blend of the Amazon’s antioxidant-rich açaí berry, topped with a variety of superfoods – as well as nutrient-packed smoothies, fresh juice, salads and panini. The new franchise location will be the second for Harold and Jackie Gattereau, who opened their first café in Dr. Phillips in 2018.

Smoothies

“We believe in Vitality Bowls’ mission of encouraging everyone to live healthy and active lifestyles,” said Jackie, who has extensive experience in marketing and real estate. “The menu consists of healthful options that are packed with nutrients and flavor. We’re looking forward to increasing Orlando’s accessibility to Vitality Bowls with our second café.”

Slated to open on November 9, the new restaurant will be located at 11050 West Colonial Drive, Suite 50, conveniently situated near the busy intersection of West Colonial Drive and Maguire Road. This restaurant will be the fourth Vitality Bowls café in Florida, joining the more than 135 locations open or in development nationwide.

Originating in Northern California, the last nine years have solidified Vitality Bowls’ status as a pioneer in the industry – combining a dynamic café vibe with a unique collection of menu items containing high nutritional values and extraordinary tastes. Vitality Bowls offers an antioxidant-rich menu, with breakfast, lunch and dinner items made to order for each customer. All açaí bowls and smoothies are prepared without any ingredient fillers like ice, frozen yogurt, or artificial preservatives, providing the purest taste possible.

The menu features the widest variety of unique superfoods, including graviola, acerola, organic mangosteen, organic camu camu, organic spirulina, organic aronia, organic moringa, organic maca, bee pollen and more.

Spinach Salad

Guests can choose from a variety of delectable options, such as the Green Bowl (with graviola, organic spirulina and organic hemp seeds), the Dragon Bowl (featuring pitaya, coconut milk and bananas) and their signature Vitality Bowl (with organic açaí, strawberries and honey). Plus, fresh juices, smoothies, soups, panini and salads are available in each café.

The eatery will also include a full-service coffee bar with espresso and superfood drinks packed with antioxidant-rich açaí, pitaya and matcha, as well as kombucha and cold brew coffee on-tap.

“Simply put, we created Vitality Bowls to be a place where health-conscious individuals can go for a nutritional meal and enjoy a huge assortment of superfoods not typically found elsewhere,” said Tara Gilad, founder and owner of Vitality Bowls. “We believe that healthy food can be an option for fast casual food and we are excited to have Harold and Jackie on board with this. We look forward to watching them continue to grow their business in the Orlando area and sharing the Vitality Bowls message with the community.”

There are currently more than 140 Vitality Bowls locations open or in development across the United States.

Health in a bowl

Vitality Bowls takes on Tennessee

BY Fast Casual – Vitality Bowls has signed an agreement with entrepreneur Ben Shaw to open the chain’s first unit first in Tennessee, according to a company press release.

“Ben is exactly the right entrepreneur to grow the brand in Chattanooga,” Co-founder Tara Gilad, said in the release. “His business intellect is outstanding. We are eager to see Ben fill the demand for a healthy fast casual cafe in Chattanooga.”

Shaw is planning to open multiple locations in the area, Gilad said.

Founded in 2011, in San Ramon, California, Vitality Bowls now has more than 135 locations open or in development.

“Food in Bowls” the millennial trend that’s blown up

“Food in Bowls” the millennial trend that’s blown up

BY The Signal – Trends never seem to make any sense. For example, dad shoes became the sneaker trend of the year among young fashion models, bike shorts became a phenomenon among people who don’t bike and all food started to be served in a bowl. Forget plates — that’s so not millennial. 

The food-in-bowls trend started on Instagram in 2016, and according to The Wall Street Journal, the trend is still going strong and seems less like a “fleeting fashion” and more like a “lasting manner.” So, feel free to get rid of any plates, because this trend isn’t going anywhere. The trend was promoted by wellness bloggers for the loads of nutrients piling into the bowl and for how aesthetically pleasing it looks. 

Like most trends starting on social media, it then spread to local hipster restaurants in various cities, eventually moving to chain restaurants. Food in bowls now can be found just about anywhere, and here are some of the restaurants in Atlanta locals go to ditch the plate completely. 

Grain & Salad Bowls

Upbeet is the epitome of a Los Angeles-inspired restaurant in the South. With minimalist walls and decor, aesthetic neon lights and an entire fridge dedicated to kombucha, people would never guess they were in Westside Atlanta. The restaurant’s motto “Good Vibes Only” refers to their idea of serving non-GMO foods, grass-fed animal protein and organic vegetables. Fit for a healthy diet on the go, Upbeet is quick and offers healthy food without the time consumption of cooking from home.

Similar to Chipotle, customers order their bowls in an assembly-line fashion. With a diverse menu from everything to grain bowls with quinoa and bamboo rice to customized salads from every cuisine like the “Fiesta Bowl” or “My Thai,” the choices are endless. Customers can even build their own to make for an aesthetically pleasing photo. With several toppings from organic nuts and cheeses and housemade gluten-free and vegan dressings, anyone can get creative in making their bowl camera- and tummy-ready. 

Upbeet also serves toasts, smoothies and superfood lattes, but Gusto, an Atlanta-based fast food spot, sticks strictly to the food-in-bowls trend. Opened in 2014 by former NFL quarterback Nate Hybl, Gusto has several locations throughout Atlanta from Decatur to Ponce and even a location in Chamblee with a soon-to-be drive-thru for bowls on the go. 

As with Upbeet, Gusto customers order in an assembly-line fashion. First, customers choose from sauces created by Hybl himself like his #1 chipotle, mango and avocado sauce, then protein options (shrimp, steak, chicken, portobello, avocado, etc.), all free of antibiotics, and a base (rice, salad, both or a wrap). Once customers design their Instagram-ready bowl, every meal comes with a side of housemade sweet potato chips. 

Açaí & Fish Bowls 

The food-in-bowls trend is fit for just about every meal of the day. Whether it be a salad for lunch or a grain bowl for dinner, the trend even follows into breakfast with açaí bowls. Açaí is a South American berry that’s bursting with nutrients and loaded with antioxidants. 

Several places in Atlanta offer açaí bowls, but Vitality Bowls in Midtown specializes in them. With more than 10 different bowl options offering from anything to hearty bowls with peanut butter and granola to immunity boosting with raw ginger and bee pollen, Vitality Bowls has it all. Just like most bowl places, customers can add in their own creativity and make their own wellness bowl, such as adding tropical toppings like mangos and pineapples or even make their bowl extra sweet by adding chocolate chips and honey. 

The latest food-in-bowl trend is poke, which is sliced raw fish from Hawaii. Poke is basically deconstructed sushi in a bowl. The bowl is based with white sushi rice, brown rice or salad and topped with a variety of ingredients like seaweed, sesame seeds, raw tuna or salmon and even masago (fish eggs). 

The most popular poke place among Georgia State students is Fish Poke Bowl located on Broad Street and inside the Sweet Auburn Market. Always packed with a line, customers grab a pen and paper and design their own bowl by checking off toppings like shrimp, tofu, and various veggies and sauces.